Cricket fans in the U.S.—and around the world—just got incredible news: you can now watch every Team USA T20 World Cup match absolutely **free** on YouTube. Thanks to a groundbreaking move by Willow by Cricbuzz, all four of Team USA’s group-stage fixtures in the ICC Men’s T20 World Cup 2026 will be streamed live on the platform’s official YouTube channel, with no paywall, no subscription, and no geo-restrictions [[1]].
This marks a historic shift in cricket broadcasting in North America. For years, international cricket has been locked behind premium cable or streaming services. But with this announcement, Willow isn’t just expanding access—it’s actively growing the game by removing the biggest barrier to entry: cost.
And that’s not all. Alongside free streaming, Willow has unveiled a faster app experience, multi-device support, and an exciting partnership with Jomboy Media—the viral sports content powerhouse known for its engaging, personality-driven alternate broadcasts. Let’s break down what this means for fans, players, and the future of U.S. cricket.
Starting February 7, 2026, when the T20 World Cup kicks off in the U.S. and Caribbean, Willow by Cricbuzz will livestream all four of Team USA’s group matches on its official YouTube channel:
Each match will feature full HD production, expert commentary, real-time stats, and interactive elements—all at zero cost. No sign-ups. No credit card required. Just click and watch.
Team USA’s qualification for the T20 World Cup was already a watershed moment. But without accessible coverage, that momentum could fizzle. Now, millions of casual fans, diaspora communities, and curious newcomers can tune in effortlessly.
Consider this:
This isn’t just about broadcasting—it’s about building a fanbase from the ground up. And it aligns perfectly with the ICC’s goal of globalizing cricket beyond traditional strongholds.
In another bold move, Willow has teamed up with Jomboy Media—famous for its “Talkin’ Baseball” and viral MLB breakdowns—to produce creator-led alternate telecasts for select matches.
These won’t replace the main feed but will run parallel, offering humorous, analytical, and fan-centric commentary tailored for Gen Z and millennial audiences. Think slow-mo breakdowns of sixes, player mic’d-up moments, and meme-worthy reactions—all while keeping the game central.
“We want to make cricket feel familiar, fun, and fast,” said a Willow spokesperson. “Jomboy’s style bridges entertainment and sport in a way that resonates with digital natives” [[3]].
It’s simpler than ordering takeout:
Note: While only Team USA’s matches are free on YouTube, Willow’s paid service (via app or cable) will carry the full tournament—including playoffs and finals.
Beyond YouTube, Willow has rolled out a major app overhaul for 2026:
The goal? To deliver a broadcast experience that rivals Netflix in seamlessness—but for live cricket.
The decision to offer a Team USA T20 World Cup free stream on YouTube is more than a marketing stunt—it’s a strategic investment in the sport’s future in North America. By meeting fans where they already are (on YouTube) and packaging cricket in an engaging, accessible format, Willow by Cricbuzz is helping turn curiosity into fandom.
For a team representing over 330 million people—and a nation hosting its first-ever ICC World Cup—this visibility couldn’t come at a better time. So mark your calendars, set those reminders, and get ready to cheer for stars and stripes… on the cricket pitch.
Want to know more about Team USA’s squad? Check out our deep dive on [INTERNAL_LINK:team-usa-t20-world-cup-2026-squad-preview].
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